The Bayard Brief: Labor Market Insights — May 2022 Download Now

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Bayard CEO Louis Naviasky Weighs in on Recruitment Advertising During Unprecedented Times.

  • 03.08.2022

  • |

  • The Wall Street Journal

The past two years have brought unprecedented challenges for the labor industry, making recruitment advertising more critical than ever.

“Louis Naviasky, the chief executive of Bayard Advertising, a New York ad agency that specializes in recruitment marketing, said Bayard’s clients spent nearly 60% more on recruitment ads last year than they did in 2019, the last full year before the pandemic.”

To read the full article, visit the Wall Street Journal here.